In-housing versus Outsourcing. Should you move your digital marketing in-house?

According to State of in-housing 2019 report, published in January 2019 by Digiday and BannerFlow, 91% of brands based in Europe are now doing all or part of their digital marketing in-house.   What are the main drivers for brands to move digital marketing in-house?   Cost saving is one of the main drivers. However, […]